{"id":2394,"date":"2025-05-13T09:59:50","date_gmt":"2025-05-13T09:59:50","guid":{"rendered":"https:\/\/www.elementlogic.net\/uk\/?p=2394"},"modified":"2025-05-13T10:31:06","modified_gmt":"2025-05-13T10:31:06","slug":"40-years-of-element-logic-from-fax-machines-to-ai-powered-warehouses","status":"publish","type":"post","link":"https:\/\/www.elementlogic.net\/uk\/news\/40-years-of-element-logic-from-fax-machines-to-ai-powered-warehouses\/","title":{"rendered":"40 years of Element Logic: from fax machines to AI powered warehouses"},"content":{"rendered":"<div class=\"wp-block-dekode-page-title\">\n\t\t\t<div class=\"dekode-page-title__container\">\n<h1 class=\"wp-block-post-title\">40 years of Element Logic: from fax machines to AI powered warehouses<\/h1>\n<\/div>\n\t\t<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1066\" src=\"https:\/\/www.elementlogic.net\/content\/uploads\/sites\/16\/2025\/05\/News-top-picture-40-years.jpg\" alt=\"\" class=\"wp-image-2432\" srcset=\"https:\/\/www.elementlogic.net\/content\/uploads\/sites\/16\/2025\/05\/News-top-picture-40-years.jpg 1600w, https:\/\/www.elementlogic.net\/content\/uploads\/sites\/16\/2025\/05\/News-top-picture-40-years-300x200.jpg 300w, https:\/\/www.elementlogic.net\/content\/uploads\/sites\/16\/2025\/05\/News-top-picture-40-years-1024x682.jpg 1024w, https:\/\/www.elementlogic.net\/content\/uploads\/sites\/16\/2025\/05\/News-top-picture-40-years-768x512.jpg 768w, https:\/\/www.elementlogic.net\/content\/uploads\/sites\/16\/2025\/05\/News-top-picture-40-years-1536x1023.jpg 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p>Back in 1985, the world was a very different place. Super Mario had just made his debut on the NES, the average UK house cost \u00a327,000 and the height of tech innovation? The fax machine.\u00a0<\/p>\n\n\n\n<p>Meanwhile, in Norway, a small team set out on a mission: to help businesses run better warehouses.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Element Logic 40 years\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/tEj_nKb8LIg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex\">\n<p>Fast forward to 2025 and here we are, celebrating 40 years of Element Logic. What started as a simple idea has grown into a global company, leading the way in warehouse automation and proudly known as the world\u2019s first and largest AutoStore partner.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-lot-has-changed-since-1985\">A lot has changed since 1985<\/h2>\n\n\n\n<p>In our early days, warehouses were mostly manual. Picking, packing, storing, all done the hard way. Now? AI, robots and smart software handle complex operations with speed and accuracy we could only dream of back then and we\u2019ve had a hand in shaping that evolution every step of the way.<\/p>\n<\/div>\n\n\n\n<p>While we\u2019ve been transforming logistics, the world around us has transformed too. Just for fun, let\u2019s look at how far we\u2019ve come:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Then: You saved Green Shield Stamps.&nbsp;&nbsp;<\/li>\n\n\n\n<li>Now: You tap your phone and collect loyalty points without even thinking.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Then: Writing letters meant waiting weeks for a reply.&nbsp;&nbsp;<\/li>\n\n\n\n<li>Now: Someone leaves you on \u201cread\u201d for an hour and it\u2019s a crisis.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Then: Ghostbusters was the year\u2019s biggest movie.&nbsp;<\/li>\n\n\n\n<li>Now: We\u2019ve got five Ghostbusters films and another one on the way.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Then: The concorde could fly you to NYC in under 4 hours.<\/li>\n\n\n\n<li>Now: The concorde is no longer in use, but billionaires go to space for fun.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Then: A pint of milk cost 20p.<\/li>\n\n\n\n<li>Now: A pint of milk costs \u00a31.50p<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>And remember maps? The paper kind? In 1985, they were essential.&nbsp;<\/li>\n\n\n\n<li>Now: We get frustrated if Google Maps is off by a few metres.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-40-years-of-progress-and-we-re-just-getting-started\">40 years of progress and we&#8217;re just getting started<\/h2>\n\n\n\n<p>Through every change, one thing has stayed constant: our passion for smart logistics. Whether it\u2019s helping businesses reduce costs, increase efficiency, or improve sustainability, we\u2019ve always been about finding better ways to do things.<\/p>\n\n\n\n<p>From our first AutoStore installation in 2005 to our expansion across Europe and beyond, we\u2019ve seen how automation can transform businesses and we\u2019re just getting started.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-thank-you-for-being-part-of-the-journey\">Thank you for being part of the journey<\/h2>\n\n\n\n<p>We couldn\u2019t have reached this milestone without the support of our brilliant teams, loyal customers and trusted partners around the world. So, from all of us at Element Logic, thank you.<\/p>\n\n\n\n<p>Here\u2019s to the next 40 years of innovation, automation and working smarter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Back in 1985, the world was a very different place. Super Mario had just made his debut on the NES, [&hellip;]<\/p>\n","protected":false},"author":62,"featured_media":2432,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"hreflang_relation":0,"_el_cross_publish_source_blog_url":"","_el_cross_publish_source_blog_id":0,"_el_cross_publish_source_post_id":0,"_el_cross_publish_sync_state":"","exclude_from_search":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.9 (Yoast SEO v23.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>40 years of Element Logic: from fax machines to AI powered warehouses - Element Logic UK<\/title>\n<meta name=\"description\" content=\"The world has changed its shopping habits, characterised by unprecedented growth in eCommerce as pandemic lockdowns accelerated the shift to online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.elementlogic.net\/uk\/news\/40-years-of-element-logic-from-fax-machines-to-ai-powered-warehouses\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"40 years of Element Logic: from fax machines to AI powered warehouses Celebrating 40 years of warehouse automation\" \/>\n<meta property=\"og:description\" content=\"40 years of Element Logic: from fax machines to AI powered warehouses\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.elementlogic.net\/uk\/news\/40-years-of-element-logic-from-fax-machines-to-ai-powered-warehouses\/\" \/>\n<meta property=\"og:site_name\" content=\"Element Logic UK\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-13T09:59:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-13T10:31:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.elementlogic.net\/content\/uploads\/sites\/16\/2025\/05\/News-top-picture-40-years.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1066\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"mark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"40 years of Element Logic: from fax machines to AI powered warehouses\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"mark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.elementlogic.net\/uk\/news\/40-years-of-element-logic-from-fax-machines-to-ai-powered-warehouses\/\",\"url\":\"https:\/\/www.elementlogic.net\/uk\/news\/40-years-of-element-logic-from-fax-machines-to-ai-powered-warehouses\/\",\"name\":\"40 years of Element Logic: from fax machines to AI powered warehouses - 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